In this episode of the MadTech Podcast, John Still is joined by Mariam Ahmad and Lotte Jones, CMO at The News Movement to discuss the latest in media and marketing. Through today’s stories we explore ...
Artistic director, curator and consultant Charlie Levine was tasked by ITV Creative with sourcing the talent that will deliver the work, briefed with scouting out artists from a diverse range of ...
ITV will launch a brand new set of channel idents on November 1st to coincide with the launch of its new channel, ITV3. ITV1 has used the existing idents, featuring celebrities from the channel, for ...
ITV has warned of a slump in advertising as firms cut marketing spend following warnings of Budget tax hikes. Boss Carolyn McCall said there is evidence of a ‘softening economy’ as the broadcaster ...
Arla Foods has been announced as the sponsor of new ITV cooking show Food. Glorious. Food., with sponsorship idents to be produced by CHI. The multi-platform package was negotiated by ITV Commercial, ...
The premiere of the new series of ITV's hit drama Downton Abbey this weekend is to host a range of innovative sponsorship adverts from insurance giant Aviva. Aviva intends to "underline the importance ...
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