Discover the reasons behind the unprecedented rise in travel among Saudis, driven by digital behavior and Vision 2030 reforms ...

LIV Golf is set to tee off in South Africa for the first time in 2026, marking a major milestone for the breakaway tour.

With men's professional golf still split between two major factions, LIV Golf's new CEO Scott O'Neil has outlined a fresh ...

LIV Golf CEO Scott O'Neil has announced plans for the creation of a women's golf league in the next two to three years, as ...

It was possibly the biggest upset of the tournament and precisely the type of statement Saudi Arabia wanted to make ahead of ...

ATTRACTIONS & ENTERTAINMENT DOLLY PARTON ANNOUNCES SPECIAL LIMITED ENGAGEMENT AT THE COLOSSEUM AT CAESARS PALACE IN LAS ...

Scott O'Neil succeeded Greg Norman as the LIV Golf CEO in January 2025. Since then, he has worked to promote the Saudi's ...

That altered balance of power is just one of the many challenges awaiting Brian Rolapp, the newly-named CEO of PGA Tour Enterprises and de facto head of the entire organization. Rolapp represents a ...

Major championship golf is a stern test that LIV’s well-compensated stars keep failing. That’s no coincidence.

LIV Golf CEO Scott O'Neil told the Detroit Economic Club his upstart tour still wants to merge with the PGA Tour but wants a global audience reach.

LIV Golf's season-ending team championship is set to be played Aug. 22-24 at The Cardinal at Saint John's in Plymouth Township.

Joaquin Niemann secured his fourth victory of the season at LIV Golf Virginia. Niemann's win earned him $4 million and momentum heading into the U.S. Open. Niemann shot a final round 63, overcoming ...