Jaguar has confirmed that a four-door GT will be the first production EV of its new era. The luxurious sedan will debut in late 2025, drawing styling cues from the Type 00 concept. It promises up to ...

Jaguar took the covers off its futuristic “Type 00” concept car at Miami Art Week in December 2024, and the world reacted accordingly. The advertising campaign was labelled as a woke PR stunt and the ...

Luxury British car maker Jaguar has a history going back almost 100 years, but many have claimed that its recent rebrand-- and the unveiling of the new Type 00 electric car -- is the beginning of the ...

The rebirth of Jaguar has been headline news around the world, from the reveal of the new branding and logo in that controversial video, to the Jaguar Type 00 design vision concept car unveiled during ...

Famed British carmaker Jaguar revealed its new vehicle design direction Monday night with the introduction of an all-electric concept car called “Type 00.” The vehicle, pronounced “Type Zero Zero,” ...

Jaguar is back in hot water after its new EV design release on Monday. Images of the new Jaguar Type 00 concept car circulated across the internet as the British car company continued to face backlash ...

Recent comments from a head marketing director at Jaguar are now drawing attention after the brand launched a polarizing rebrand of the luxury car company this week. During an appearance at the Virgin ...

Does a Jaguar crossover make sense? If you’re Adrian Hallmark, Jaguar’s Global Brand Director, it certainly does. Speaking to Autocar, Hallmark said that Jaguar “needs a crossover and needs to stop ...

Just recently, the British automaker – which has been around in various forms since way back in 1922 – is the latest company that decided to join other brands that thought they could stand for ...

Logo design is more than a visual identifier; it’s the cornerstone of a brand’s identity. But for much of the 2010s and early 2020s, it largely felt trapped in a cul-de-sac of lifeless sans-serif ...