Many of the letters you write in business are designed to influence the ideas or behaviors of others. Persuasive letters to sell something should have a unique formula, immediately grabbing a reader's ...

All business plans must include a personal greeting of some sort. Here are some suggestions of what you should say. Opinions expressed by Entrepreneur contributors are their own. Your business plan is ...

A compelling introduction is crucial for making a strong first impression in your cover letter. Personalize your cover letter by addressing the hiring manager by name and tailoring your opening to ...

This article originally appear in October 1984 issue of Town & Country. I am not among those who believe that letter writing is dead. My idea of heaven, in fact, is having at least four letters to ...