West Virginia’s “Screen Free Summer” travel marketing campaign has been bestowed the world-renowned Gold Adrian Award.

The savviest marketers cut through chaos with strategies and tactics that portend where advertising could head next year.

Infintech Designs published a case study that details the results of a digital marketing campaign conducted for a roofing services contractor operating in the northeastern United States. The case ...

As an industry, we need to elicit an actionable response from consumers: turn their heads and make them stare, or compel them ...

Silverback Digital Marketing has announced an update to its online advertising framework, outlining a set of refinements ...

A user posting as "art teacher" Matt Taylor on Instagram and TikTok bears a striking resemblance to the 'King of Queens' star ...

What was 2025’s most rage-baiting marketing campaign? Take PRWeek’s poll on LinkedIn. Allison is the government agency’s ...

The 'Sesame Street' muppet stars in the new campaign, which brings back the tagline that was ubiquitous through the 80s, 90s ...

Marketing campaigns may have different goals, such as raising brand awareness, boosting sales or increasing event attendance. But all campaigns require a company’s resources, whether that’s money from ...

CMO Kim Storin details how the brand approaches media and measurement for a global effort centered on the intersection of ...

Get the latest on American Eagle Outfitters, Inc.'s Q3 earnings, market volatility, and growth outlook. Click for more on AEO ...

Big Easy SEO incorporated mobile marketing into its digital marketing service operations in early 2025. The service category falls within the company’s internet marketing division. Mobile marketing ...