Use these ChatGPT prompts to find your marketing sweet spot then double down for maximum impact. Your best results are a few ...

Why do people buy Gucci handbags and Newman’s Own salad dressing? Why choose Coke over Pepsi? Adidas over Nike? Marketing is a crucial part of any business, and it’s about more than just promoting ...

It’s a common scenario when businesses need to decide if they should do all of their PR and marketing in-house or hire an ...

Expert advice to help small-business owners engage new customers, boost profits, and retain the best talent — all while squeezing the most from their marketing budgets. Small-business owners ...

Whether it is communicating offline or online, marketing is an integral part of business. Career opportunities in marketing are quite extensive and diversified. Many marketing positions give a ...

With 70% of business transformation projects failing, marketing data and technology could hold the key to success.

Network marketing is a type of business opportunity that is very popular with people looking for part-time, flexible businesses. Some of the best-known companies in America, including Avon, Mary ...

A consistent brand helps your plumbing business stand out. Use the same logo, colors and tone on your website, social media and materials to build trust. Add digital strategies like Google Business ...

In an increasingly interconnected world, international education and research have become indispensable. Our international business and marketing Ph.D. program is designed to equip SLU students with ...