The makers of the Minecraft video game look to expand their brand further through a partnership with Merlin Entertainments Group, owner of Legoland theme parks and Orlando attractions such as Madame ...

Dust off your pickaxe because Mojang Studios and Merlin Entertainments are building a new series of theme park style attractions called “Adventures Made Real” that will bring the world of Minecraft to ...

Minecraft is set to get real world attractions including themed rides and retail outlets following a global deal with theme park operator Merlin Entertainments. As reported by The Guardian, Merlin ...

Merlin Entertainments has announced Adventures Made Real, a global strategic partnership with Mojang Studios, the creator of Minecraft, the best-selling video game of all time. The collaboration will ...

UK-based Merlin Entertainments has won the theme park rights to the best-selling video game, Minecraft, according to a report from The Guardian. Merlin will be investing over £85 million ($110 million ...

Microsoft-owned Minecraft has inked a $110M deal with Europe’s largest theme park company, Merlin Entertainment, to open themed rides, attractions, hotel rooms, and retail outlets in the UK and US, ...

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The deal will include Minecraft-themed accommodation, retail and restaurants plus a Minecraft-themed ride in the UK and the US. The best-selling virtual building game Minecraft is to become a ...

Microsoft has entered a deal with UK-based theme park operator Merlin Entertainments to open Minecraft-themed attractions, hotel rooms, and stores in the UK and US. As reported by The Guardian, Merlin ...

The multi-format, multi-territory partnership will see “Adventures Made Real”, with initial investment of over £85m in Minecraft-themed experiences on both sides of the Atlantic. Merlin Entertainments ...