YouTube says it’s testing a “Test & Compare” feature which lets creators upload up to three thumbnails for a single video and let YouTube see which one performs best.

On YouTube specifically, the company has also experimented with AI-powered ads that let brands target cultural moments, and has been rolling out a number of creator-focused AI features, including ...

YouTube is piloting a new feature to help marketers pick the perfect thumbnail for their videos. The Test & Compare tool, also known as A/B thumbnail testing, will provide performance data ...

Today, YouTube’s comments don’t have a prominent position on its mobile app. On both iOS and Android devices, the YouTube video itself appears at the top of the screen, followed by engagement ...

YouTube is testing a new AI Overviews carousel. It will appear in search results for select queries. The feature uses AI to highlight the most relevant clips from videos tied to a user’s search.