How Time Flies is a daily feature looking back at Pantagraph archives to revisit what was happening in our community and ...

How Time Flies is a daily feature looking back at Pantagraph archives to revisit what was happening in our community and ...

What It Is: Triller is a social video app that gained fame as a TikTok alternative, especially around the time TikTok was ...

Native advertising needs a redefinition, not just for the sake of advertisers and publishers but also for consumers. Here’s how recent advancements in AI can help native advertising meet its potential ...

Reels continue to surge as a go-to format for entertainment, education, and discovery. But Meta’s message to advertisers is clear: success requires native creative — not repurposed assets. Think 9:16 ...

MCP is emerging as a common interface for wiring models to external systems. By shipping a reference server for the Ads API, Google lowers the integration cost for LLM agents that need campaign ...

Repurposing the same creative across Meta, TikTok, and Pinterest Ads may seem efficient, but like many shortcuts, it comes with shortcomings. Creating original assets for every platform takes time, ...

Abstract: Persuasive content in online media, including native ads, significantly influences political attitudes, viewpoints, and financial interests. To differentiate between native ads and authentic ...

Whether it’s sponsored content, advertorials, content recommendation widgets, branded content or product placement, native advertising has been around for a long time. But for a supply-side platform ...

Remember when crypto projects had to rely on guerrilla marketing tactics and word-of-mouth? Those days are over. The emergence of specialized crypto ad networks has transformed how blockchain projects ...