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Nike wasn’t the first shoe company to create partnerships with athletes, but they’ve done it better than anyone. The ...

Nike unveiled a Caitlin Clark billboard in Chicago this week that it is located just 3.5 miles away from Angel Reese's home ...

The Oklahoma City Thunder have seen superstar Shai Gilgeous-Alexander launch his new signature shoe wiht converse, everything ...

As the next milestone in his journey with Converse, Shai Gilgeous-Alexander now has a signature shoe — the SHAI 001.

At last, Shai Gilgeous-Alexander and Converse’s first signature shoe has been revealed. The introduction of the SHAI 001 ...

SI: USA Basketball has denied it, but do you still think your issues with Nike cost you a spot on the Olympic team? Jaylen ...

The NBA has made a decision not to include a Steph Curry vs. Sabrina Ionescu three-point contest during NBA All Star Weekend.

Elements of the 1980s-era Firebird tracksuit come back reimagined with leather and cashmere. A new jewelry collection, with ...

Sure, he wants to win another NBA title. But the Celtics’ Finals MVP is also building a legacy off the court and tackling the ...

Boston Celtics star Jaylen Brown is more than just an athlete, a fact made apparent in his recent interview with Sports ...

Big Ten regular-season basketball title is boiling down to the conference's two star-studded LA teams, No. 1 UCLA and No. 6 ...