Not long after, his "Bo Knows" campaign for Nike, once a loud voice on the advertising landscape, ended just as quietly. Before the 1995 season began, Jackson retired from pro sports. "God has his ...

Here's a killer Bo Jackson / Bobby Witt dual autograph from ... photographer Richard Noble sued Nike over improper use of the image. The case was ultimately settled, but one outcome from the ...

and might be best known for pitching shoes for Nike. The sneaker giant's first commercial employing Jackson was aired during the 1989 MLB All-Star Game, titled "Cross-Training by Bo Jackson." ...

Nike is testing a couple of new advertising units that go beyond basic banner ads to drive sales of its gear. Nike is running two different campaigns in the Weather Channel and Pandora mobile ...