Robert Eckford is a seasoned mining executive and financial strategist with a strong track record of leading transformational transactions in the gold sector. He brings deep expertise in mergers, ...

By Bernard Kelvin CLIVEDuring one of my trips, I walked into a mall and noticed a beautifully arranged automobile showroom.

An integrated marketing communication plan uses the same thematic message in different types of promotions. The idea behind the message remains consistent whether consumers see a magazine ad or the ...

Most businesspeople intuitively know that the key to successful marketing is having a marketing plan—a blueprint for action. However, many companies operate without one, focusing instead on the issues ...

One of the easiest ways to scale your business—and earn more revenue with less effort than it takes to build new products—is to work with channel partners. Doing so allows you to offer new products ...

It seems that identity politics and dissatisfaction with presidential candidates presents just as much of a problem for ...

Equip your marketing strategies with data from this list of financial and audience reports that reveal where digital growth ...

There's a whole world under the surface and only Ron has any idea about it. And sometimes the two worlds collide, and sometimes they don't. Ron holds them at arm's length from each other. Watch every ...

Want to build a real estate career that lasts? Mastering the art (and science) of real estate marketing is a crucial first step. The key to effective real estate marketing is finding that Goldilocks ...

Concordia consultant Bobbie Hill addresses a crowd of about 150 at a Sept. 17 meeting on Cubberley Community Center redevelopment. Photo by Gennady Sheyner Palo Alto’s consultants unveiled on ...

Salesforce Starter Suite allows you to send up to 2,000 emails per month, which should be sufficient for most small ...