A powerful marketing plan is essential for the success of any company or brand. Without it, no marketing strategy is complete—or viable. And what is a marketing plan? It's "a comprehensive document or ...

As of Nov. 25, the performance of Bitcoin (BTC) was firmly negative year to date. The cryptocurrency had fallen 30% from its recent high of $126,198 on Oct. 6 to about $87,000. So far, the decline has ...