Gidget, the Taco Bell Chihuahua, with cameras in the background - Vern Evans Photo/Getty Images Taco Bell has a habit of revisiting the past in an effort to spark nostalgia, like it did with the ...

Battling a hit to its public image from a lawsuit over its taco meat, Taco Bell is going direct to consumers with full-page advertisements in leading U.S. newspapers offering “the truth” about its ...

LOUISVILLE, Ky. - Taco Bell took a parting shot Wednesday at the law firm that questioned the beef content of the filling in the chain's tacos and burritos. In full-page newspaper ads, the company ...

Taco Bell has a habit of revisiting the past in an effort to spark nostalgia, like it did with the limited-time Decades Menu that brought back fans' old favorite foods. What the chain doesn't want to ...

NEW YORK -- Taco Bell is turning to TV commercials to battle damage to its image from a lawsuit questioning its taco filling. The fast-food chain has been on the defensive since it was pushed into the ...

NEW YORK — Taco Bell is name-dropping an unlikely clown to promote its new breakfast menu — Ronald McDonald. The fast-food chain will begin airing ads Thursday that feature everyday men who happen to ...