Have you ever read something online and felt it sounds robotic or too stiff, and you wish it talked like a real person sitting in front of you? Many people face this daily while reading blogs, emails, ...

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Your brand has a unique voice. It’s the personality that connects with your audience, builds trust, and sets you apart from the competition. But as content demands grow, many businesses are turning to ...

Before social media, maintaining friendships required direct communication. Social media has changed our reach, lowering the effort needed to build a social support system. But this is a network of ...

A behind-the-scenes blog about research methods at Pew Research Center. For our latest findings, visit pewresearch.org. In recent years, Pew Research Center has been thinking more intentionally about ...