Target’s latest move to launch TONE, a personal care brand with streamer Kai Cenat and his AMP collective, has ignited ...

Target is still fumbling the bag with Black shoppers and is hoping Kai Cenat can fix it. Target is starting to feel like that ...

Target linked up with Kai Cenat, but a lot of folks in the Black community see it as a cover-up, not a comeback.

T arget is facing backlash for continuing to partner with Black influencers, such as popular streamer Kai Cenat. Still, it ...

Kai Cenat faced criticism after launching his Tone brand in Target stores during a boycott over the retailer’s rollback of diversity programs.

Explore the Kai Cenat Target campaign aimed at winning back loyal consumers with AMP's personal care products.

Kai Cenat is a 22-year-old American livestreamer. He is one of the most famous Twitch personalities in the world with 13.4 million followers as well as 9.63 million subscribers on YouTube .