The CG2, Gauff's second signature shoe with the brand, features a dual-density FuelCell midsole outfitted with a carbon fiber ...

New Balance has officially revealed its US Open Footwear Collection, featuring new colorways of the brand’s most popular ...

Fresh off of a huge victory on Thursday afternoon, Coco Gauff and New Balance reveal their new US Open Collection ...

Seeded No. 2, Gauff opened her Cincinnati campaign on Sunday with a confident second-round win over Wang Xinyu, 6-3, 6-2. She wore a white and royal blue cropped top with a matching pleated skirt—all ...

Coco's got her kicks for the concrete jungle. Gauff's apparel sponsor, New Balance, released its full line of US Open footwear this week, revealing not just what Gauff will wear on her feet in New ...

Ahead of her second-round match at the Cincinnati Open, World No. 2 Coco Gauff showed off her New Balance X Miu Miu kit, complemented with her signature Coco CG2 shoes and a Rolex.

New Balance chief marketing officer Chris Davis hopes to redefine the 119-year-old sneaker and apparel brand's place in the ...

Gauff debuted her signature shoes, the New Balance Coco CG2, in her new Wimbledon White and Green Apple colorway on court alongside the kit. Online shoppers can buy Gauff's tennis shoes for $160 ...

Athletes and fans can buy the New Balance Coco Delray "White with Green Apple" in men's and women's sizes for $110 on the . Influenced by Gauff's hometown, this performance tennis shoe makes ...

Name Game: New Balance boasted that it was "Endorsed by No One" in the 1990s. Today, its stable of elite athletes includes presumed No. 1 NBA pick Cooper Flagg, Shohei Ohtani and Coco Gauff.

Coco Gauff and Jessica Pegula both set a new Grand Slam record with their 1st-round losses at Wimbledon. It was a brutal day for the top two-ranked Americans at the All England Lawn Tennis Club.