Publicis Groupe has entered into an agreement to acquire Brazilian influencer marketing agency BR Media Group to expand its ...

Dove’s “moist” ad from Maximum Effort and Kim Kardashian playing a “Fairy Butt Mother” for Skims.

Coca-Cola Co. confirmed Tuesday it is joining the prebiotic soda space with a new brand called Simply Pop.

Nike and Skims said in a statement they’re working on an “extensive line” of apparel, footwear and accessories together under ...

The corporate affairs specialist writes about why brands must lean into social impact—or risk irrelevance.

Black people have always had complex relationships with America—particularly because for them, there is no distinction ...

One side of the ad industry argues media, data and tech rule the business, while others say those disciplines are themselves ...

The agency’s chief strategy officer writes about honing the ability to acknowledge and tell the truth about people and ...

Entries are open for the 2025 Ad Age Small Agency Awards. The one-of-a-kind program celebrates independent agencies with 150 ...

We got a couple of strong examples this week, with classic songs from the ’70s and ’80s boosting campaigns ranging from sports to furniture retail. Elsewhere this week, we saw a comic campaign ...

He is survived by his wife and their amazing children. Layla, Luca and Lev Weiss. His loving mother, Marilyn. His dad, Abe, ...

The longtime BBH and DDB exec, who founded the boutique agency Quality Experience last year, had battled cancer for many ...