This summer, the SocialNext Marketing Alliance (SNMA) is turning up the heat on free professional development. Whether you're ...

In a marketing landscape where sustainability is often more slogan than strategy, one Canadian retailer is proving that purpose-led initiatives can drive both impact and profit. Silk & Snow , a ...

Discover how leading marketers are using transparent carbon offset strategies to build trust, connect with climate-conscious ...

If you were at SocialWest 2025 conference in Calgary, you may have heard about synthetic data for the first time. And judging ...

Discover how TikTok and Twitch are helping Canadian brands grow with AI, creators, and full-funnel tools, from search hubs to streamer sponsorships.

Amazon Ads’ global report reveals why shared values, behaviors, and communities matter more than age. Here’s how Canadian ...

Marketing News Canada delivers the latest news, insights, and expert perspectives from top marketers across Canada and beyond. As part of the SocialNext network, we connect marketing professionals ...

Nielsen has launched the results of a global study into trust in advertising, designed to uncover consumer opinions on advertising globally. Read more.

To help bring clarity to the email habits of Canadians, we teamed up with Jelly Academy, a digital marketing course that is always looking for the freshest data and insights, to conduct a nationwide ...

Rather than doubling down on the 5 million+ follower accounts, they've launched the world's largest micro-influencer program. Read more.

Every story has two sides, and often, the truth lies somewhere in between. For any business, profitability is crucial for sustainability. To achieve lasting success, adaptation to evolving market ...

Hootsuite announced the launch of its AI-powered content generator today, OwlyWriter AI. The company recognized that social marketers are pumping out content at an unprecedented speed on a daily basis ...