Advertisers now have just six months to reactivate canceled accounts before Google permanently deletes their data.

Google’s shutdown of Privacy Sandbox ends cookie chaos for now but leaves the future of privacy-first advertising uncertain.

Advertisers can now guide Google’s AI to create text assets that align with brand tone, messaging, and compliance standards.

McCormack won on details. In Positionless Marketing, one owner controls the full chain: insight to creative to launch to ...

This has happened a few times before, and it is now happening again. This is a Google issue and not an issue with your site.

Search Engine Land still believes in SEO. But search is evolving. Here’s why we talk about GEO, what it means, and why we ...

Google lets U.S. merchants offer product subscriptions in Shopping ads, creating new recurring revenue and customer loyalty ...

Every channel claims credit. Incrementality testing reveals what really drove growth – and what just took credit for it.

Liz Reid says AI isn’t driving the change in Google Search — users are. Younger audiences are shifting to video, forums, and ...

Google rolled out scrollable sitelinks in Maps ads, letting advertisers drive users to specific site pages directly from ...

ChatGPT’s search queries averaged 5.48 words – and more than three-quarters were five words or longer, a new Nectiv study ...

Amazon’s exit from Google Shopping cut ad costs and boosted clicks, giving retailers a fresh opening as Google’s AI-driven ...