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The curtain fell on the Cannes Lions International Festival of Creativity 2025 yesterday, marking a strong showing by Indian ...
In India’s fragmented programmatic landscape, the newly-launched platform from MiQ pitches unified signals, AI personas, and ...
The two FMCG majors swap sweet jabs over shelf space and social messaging—proving DEI can still spark strategy, not just slogans.
Each June, the world’s most creative minds convene on the Côte d’Azur (French Riviera). At Cannes Lions International Festival of Creativity 2025, India again made its mark with resounding success.
Aalap Desai is a notable exception in the advertising world, where ideas often eclipse the people who create them. He is recognised not only for his creative genius but also for his profound belief in ...
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At a time when brand investments are increasingly measured by impact and inclusivity, day two of the Cannes Lions International Festival of Creativity began with a panel discussion probing the ...
We know the world has changed. The world Gen Z was born into has not remained the same. At first, technology was booming, and society was learning how to build community, embrace equality, and support ...
With no elections or cricket highs, India’s INR 1371 billion B adex proves that digital muscle, data depth, and media shifts ...
Michael Frohlich ( above, right ), formerly Weber Shandwick’s EMEA CEO, will take over WPP’s comms and corporate affairs from ...
The era of lazy personalisation is over. Epsilon senior vice president for analytics believes that marketers must now trade ...
It explored topics from global creativity and the transformative role of technology to strategies for enhancing India's ...