Artificial Intelligence - Catch up on select AI news and developments from the past week or so. Stay in the know.

Discover how AI, agility, and data-driven creativity are transforming B2B advertising—from static impressions to ...

Discover how the 4Ms—market intelligence, modeling, mix, and measurement—create a structured, measurable go-to-market plan ...

Learn how to increase email deliverability under Google's and Yahoo's sender rules. Discover practical ways to recover your ...

Measurement & Analytics - Marketers who work for SMBs say the top challenges they face with A/B-testing are a lack of ...

At a time when businesses are reaching their consumers through more channels than ever before, it can be easy to assume your average Millennial is more likely to engage with an Instagram post or a ...

Discover how the outcomes era enables marketers to connect upper-funnel brand activity directly to sales using transaction ...

Some 37% of marketers say they've felt a high level of burnout from the pressure to constantly respond to trending topics and ...

Some 97% of B2B marketing leaders say they're excited about incorporating AI into their strategies. That's according to a survey conducted by Madison Logic and The Harris Poll of 300 marketing ...

Amazon, Google, and Microsoft are the major brands that customers in the United States say they feel the most loyalty toward ...

Advertising & Promotions - Alphabet, Amazon, and Meta now draw over half of global ad spend outside China, and they are ...

Social Media Marketing - Which social media platform is the most popular with various age groups? To find out, researchers ...