On October 9, 2025, a record number of Nielsen employees celebrated our 13th annual Nielsen Global Impact Day (NGID). As our ...

Ottenere un vantaggio strategico nel 2025. Comprendere le tendenze del marketing globale, bilanciare il marchio con le prestazioni e misurare i media in modo olistico con intuizioni basate sui dati.

ข้อมูลและการวัดผลที่ครอบคลุมของ Nielsen กำลังขับเคลื่อนอนาคตของสื่อ สำรวจภูมิทัศน์ของทีวีอย่างแม่นยำ ตรวจสอบพฤติกรรมการรับ ...

How can broadcasters and sponsors fuel the momentum? Interest in women’s sports is growing at a meteoric pace. The 2023 NCAA tournament drew nearly 10 million viewers for the final game between Iowa ...

Nielsen will now measure both Lionsgate’s FAST channel MovieSphere and MovieSphere Gold, the first contemporary all-movie ...

Understanding today’s complex media consumer habits means that advertisers need more granular data to stay informed and reach the right audiences. The Record is a quarterly report card on how U.S.

Hallmark posted the largest increase in watch-time in October as viewership surged 11% compared to September. Hallmark’s ...

The Gauge™ was created to provide the media industry with a monthly analysis of television usage across key television delivery platforms. Nielsen published its first edition of The Gauge™ in the U.S.

Learn what Nielsen ratings are, how they are calculated, and how they can help you make informed marketing and audience targeting decisions.

Erfahren Sie, was Nielsen-Quoten sind, wie sie berechnet werden und wie sie Ihnen dabei helfen können, fundierte Entscheidungen über Marketing und Zielgruppenansprache zu treffen.

Aprenda qué son los índices de audiencia de Nielsen, cómo se calculan y cómo pueden ayudarle a tomar decisiones de marketing y de segmentación de la audiencia con conocimiento de causa.

Scoprite cosa sono gli ascolti Nielsen, come vengono calcolati e come possono aiutarvi a prendere decisioni informate in materia di marketing e di targeting del pubblico.