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The brand secured an actual county board vote in Arizona Township, Nebraska, turning a tongue-in-cheek stunt into an official ...
Is creativity still the beating heart of programmatic advertising - or just a bolt-on afterthought? In this episode, we head ...
Wherever It Takes You’ spot by LePub revisits the moment two years ago when Dutch footballer met her partner on the dating ...
The actor teams up with Maximum Effort for social-first ad that reunites Gossip Girl’s Serena and Dorota while targeting the ...
So, as the industry settles back into post-Cannes life, remember to keep the spirit of the festival alive. Take the time to ...
The head of marketing tells Tim Healey why charity marketers must think like commercial brands, embrace risk and never lose ...
Guerilla marketing used to be about standing out. But, Vikesh Bhatt of Sparks explains that blending in might be the more ...
As the Cannes Lions Young Lions Competition turns 30, Adobe and head jurors from Heineken and iProspect reflect on the talent ...
Engage would-be customers by highlighting how the travel experiences will leave people feeling, rather than just what they ...
Marketers blame the fall of creativity on digital media when they should blame themselves, argues our columnist, sharing ...
And if you want to motivate them, a handy phrase to have up your sleeve is “Look, we both know you can do better than this.”) How you handle rejection as a creative person is an excellent predictor of ...
In a new white paper conducted by Displayce and Happydemics, we explore how DOOH can also influence attention and ...
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