Ishikawa, Japan-- Consumer purchasing decisions can be considered as a form of preference-based human reasoning. There are two major schools of thought on preference. While mentalism asserts that ...

Behavioral Economics is the application of psychology to the field of economics. It describes the role that psychology plays among consumers, employers, and governments, which then impacts markets and ...

The National Academies of Sciences, Engineering, and Medicine are private, nonprofit institutions that provide expert advice on some of the most pressing challenges facing the nation and world. Our ...

STAMFORD, Conn.--(BUSINESS WIRE)--Suffolk University professors are bringing their expertise in behavioral economics to Gen Re through a unique business relationship designed to benefit the ...

In partnership with the World Bank Global INsights Initiative (GINI), this year's forum focuses on innovative applications of behavioral insights used to improve consumer welfare as well as to help ...

The National Academies of Sciences, Engineering, and Medicine are private, nonprofit institutions that provide expert advice on some of the most pressing challenges facing the nation and world. Our ...

Algorithms are no longer purely mechanical: by understanding and integrating behavioral biases, traders can turn human emotions into measurable signals for market advantage. A recent study published ...

Here are some of my favorite surprising studies. What do they have in common? People are more likely to buy jam when they’re presented with six flavors than 24. After inspecting a house, real estate ...

Over the last ten years, Behavioral Economics (BE) has become increasingly popular (see Google Trends chart below). According to BE, people’s economic decisions are often less guided by stable ...

This Research Topic is in collaboration with the <a href=" in FinTech and AI 2024 conference. Extended versions of work presented at the conference are welcome. <br/><br/>In today's rapidly evolving ...