Brian Jepson reviews recent research that points to the need for greater engagement with behavioural science among medical affairs professionals, to inform medical education and engage HCPs.

IBS Intelligence (IBSi) is the world’s only pure-play Financial Technology focused research, advisory, and fintech news ...

Consumer behaviour in the whisky industry is driven by a blend of tradition, aspiration, and emotional connection. Read the ...

In today's ever-evolving digital age, organisations face the challenge of effectively leveraging consistency theory in ...

African startups must embrace digital B2B marketing strategies or risk falling behind in an increasingly competitive market.

develop behavioural interventions targeted at patients and providers to support PE; and evaluate the impact of PE on clinical outcomes. This study used rigorous scoping review methods including a ...

Introduction Though HR (Human Resources) is recognised globally as a source of sustainable competitive advantages, many Sri ...

Behaviour analysis is the science of understanding behaviour. Therapies and strategies derived from the science have a wealth of evidence showing the effectiveness in helping people learn new skills ...

Pub & Bar News is Sponsored by Harcus Parker Hall & Woodhouse (H&W) has revealed achieving a 12% reduction in gas and 7% in ...

Guernsey Police has launched a community survey to find out what islanders would like to see prioritised. Chief officer ...

At India Today’s Environment Conclave 2025, green warriors emphasised youth engagement and local efforts in tackling waste ...