Celebrity Endorsements - As companies continue to seek effective advertising strategies, celebrity endorsements remain a ...

The Bar Council of India (BCI) has sent a stern warning to lawyers against advertising their services through social media, promotional videos, and influencer promotion.

The South Korean boy band BTS boasts a fanbase of tens of millions of dedicated listeners, known for their devotion to the ...

Way back in 2002, Ford teamed up with Kylie to launch its latest model, the StreetKa. Ford also sponsored the former ...

Celebrity endorsements of products have been popular for decades, with sports stars and actors vying for consumers to buy a ...

The Bar Council of India (BCI) on Monday issued a stern warning to lawyers promoting their services through social media, ...

Marketing research shows that celebrity endorsements can boost food brand sales by 20-50% on average. This impressive increase stems from our natural tendency to imitate those we look up to ...

The influence of global trends, social media, and celebrity endorsements has made jewellery more acceptable among Millennial and Gen Z men. Gender-fluid designs reflect evolving attitudes toward ...

While it’s not possible to accurately measure the direct impact a celebrity endorsement will have on how someone votes, there has been some research into the effects that famous faces can have ...

Industry experts analyze the long-term viability of celebrity meme coins, discussing their appeal, risks, and celebrity ...

Amitabh Bachchan has become India’s highest tax-paying celebrity for 2024-25, paying ₹120 crore on earnings of ₹350 crore, surpassing Shah Rukh Khan. His income stems from films and endorsements, and ...