The 424 survey responses supported the idea that celebrity endorsements shape the behavioral intentions of their fans. That ...

Celebrity Endorsements - As companies continue to seek effective advertising strategies, celebrity endorsements remain a ...

Way back in 2002, Ford teamed up with Kylie to launch its latest model, the StreetKa. Ford also sponsored the former ...

Marketing research shows that celebrity endorsements can boost food brand sales by 20-50% on average. This impressive increase stems from our natural tendency to imitate those we look up to ...

Here are 5 prominent celebrity cannabis brands that have made significant waves: ...

Celebrity endorsements of products have been popular for decades, with sports stars and actors vying for consumers to buy a ...

The Bar Council of India (BCI) has sent a stern warning to lawyers against advertising their services through social media, promotional videos, and influencer promotion.

While it’s not possible to accurately measure the direct impact a celebrity endorsement will have on how someone votes, there has been some research into the effects that famous faces can have ...

The influence of global trends, social media, and celebrity endorsements has made jewellery more acceptable among Millennial and Gen Z men. Gender-fluid designs reflect evolving attitudes toward ...

Are you looking for details about Ice Spice worth? Check out this article for more information about her music career, ...

Celebrity endorsements of products have been popular for decades, with sports stars and actors vying for consumers to buy a company’s products or support a nonprofit or political cause.

The warning comes amid the growing trend of legal influencers on social media and the use of celebrity endorsements to promote legal services. The legal regulator’s crackdown also follows law ...