NBA partnership to promote dermatologist-developed skincare through season-long campaigns and community initiatives. Official release NEW YORK, Oct. 6, 2025 – CeraVe, the #1 dermatologist-recommended ...
U.S., and the NBA have officially kicked off a multi-year partnership that will see the brand become the league's official skincare and haircare partner. This first-of-its-kind partnership will see ...
CeraVe is joining the NBA as its official skincare and haircare partner, betting that the league’s hyper-online fan base can turn scalp talk into cultural connection. The multiyear tie-up extends ...