The conversion funnel assumes customers progress through predictable stages—awareness, consideration, and purchase. In practice, modern journeys rarely follow such a path.

The Google Ads API will no longer accept new adopters of session attributes or IP address data in conversion imports starting Feb. 2nd. Developers who already use these fields can continue for now, ...

Researchers have demonstrated device-independent quantum key distribution (DI-QKD) over 62 miles (100 kilometers) of ...

There are several potential issues that can arise when converting EML to PST. The most prevalent reasons for these problems ...

GEOsAI is accessible to all fiduciary advisors on Datalign's platform, with paid access available to RIAs outside the Datalign network. To explore how GEOsAI can inform your site selection strategy, ...

Discover the top AI commerce and retail media stocks making waves today, including Criteo’s Agentic Commerce Recommendation Service, Shopify’s strategic moves, The Trade Desk’s focus on ...

Valon Technologies and Figure Technology Solutions (Nasdaq: FIGR) deepened their collaboration, harnessing artificial ...

Learn how Amazon management services use data and analytics to drive more sales by optimizing listings, pricing, advertising, ...

Reduce abandonment, increase AOV, and scale checkout reliability with UX, payments, performance, and testing best practices.

Southern Europe BNPL solution Scalapay has partnered with payments platform PPRO to simplify flexible payment options in ...

“RDE significantly reduces the burden of routine data processing for researchers and enhances data findability, ...