Data clean rooms provide an opportunity for marketers to start connecting the dots between ad exposure data and final ...

Q4 2024 Management View CEO Luc Voncken described 2024 as a challenging year marked by a steep sales decline, reduced market value, and the need for transformation through their “Fit For Future” ...

Discover the latest insights and future predictions in digital marketing with the unveiling of the 2025 trends report.

The new unit's first initiative under the former Dow Jones executive's leadership will be a relaunch of History.com The post ...

The US label founder Andre Benz spoke to Music Week last year about the set-up for the US label, which partnered with Flystr8 ...

Beyond the mounting cost and restrictions of traditional digital marketing channels like social and search, there is another very big reason why advertisers are shifting their marketing spend to ...

The CMO Council’s inaugural Marketing Vitality Index forecasts waves of vitality, volatility and velocity in 2025, as ...

Let's face it. The digital marketing landscape is a bloody minefield. I remember when I first dipped my toes into this world. Bright-eyed, bushy-tailed, and utterly clueless. I thought I'd slap ...

There is no catch-all answer to solving marketing’s burnout problem but there are steps leaders and companies can take to prioritise wellbeing that will better serve individuals and set businesses up ...

The WhatsApp recruitment scam crisis continues to escalate, with Social Path (socialpath.co.za), a South African digital ...

Led by Sapphire Ventures, funding will accelerate adoption of the company's AI Decisioning product for customers such as PetSmart, WHOOP, and Accor Hotels SAN FRANCISCO, Feb. 18, 2025 /PRNewswire/ ...

LOCALiQ, recently recognised as the 2024 SEO Agency of the Year and part of Newsquest Media Group—the UK’s leading local ...