Glossier, Dove and Diet Coke are among the brands tapping into Gen Z’s tendency to splurge on desserts, trinkets and other ...

Equipped with mirror technology, 'Let your body, body' offers a dance experience with the brand's new deodorants.

The 30-second commercial, which was developed with Ryan Reynold’s Maximum Effort agency, subverts the usual Dove marketing tropes. At the start, four diverse women sit down for a focus group and ...

The media canvas has changed with the emergence of new-age formats such as short-form video. Brands that were used to ...

I don’t have any emotional engagement with any brand when it comes to portfolio management,” Unilever CEO Fernando Fernandez ...

Dove, a personal care brand, launched the Real Cost of Beauty Ideals study to get American society to realize that body dissatisfaction and appearance-based discrimination is a silent public health ...

According to the agreement, HUL will initially acquire 90.5% of Uprising Science, with an eventual full ownership of 100% in ...

Agency: Ogilvy UKClient: Dove MasterbrandCampaign Name: How Dove found Beauty in the time of COVID ... In compiling a recent case for long-term, sustained investment in brand, we were able to support ...