PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

With the right cut and style, mature hair can look more vibrant, lively and full of personality than ever—and that's true ...

Hair wash day just got even better: this hair mask aims to leave hair feeling even more nourished and softer than before, ...

Side-swept hairstyles are the perfect combination of elegance and simplicity, making them ideal for professional settings ...

Devante Turnbull is a celebrity hairstylist based in Los Angeles, CA. Irinel de Leon is Dyson's global styling ambassador and ...

These are the best flat irons and hair straighteners hair stylists recommend from brands like Dyson, Ghd, T3 and more.

The side parting hairstyle is a classic look that never goes out of fashion. It is simple yet elegant, and can be worn on any ...

From the look that works for all hair types to genius styling tips, this is everything you need to know about getting party ...

Every day, new beauty products land on my desk and it’s my job to dive in and figure out what’s worth your time, energy and dollars. You’ll find the ones that measure up across The Kit stories, and ...

Also known as the Bixie, this hairstyle, as seen on Nana Mensah, falls somewhere between a bob and a pixie. "Think swooping fringe in the front and a tight, tailored nape, tucked behind the ears," ...

As someone with naturally curly hair, I’ve learned to approach hair tools with a critical and cautious eye. More often than not, hair straighteners that promise sleek, frizz-free shine fall flat on my ...