Welch’s Fruit Snacks Tuesday (May 14) launched its largest-ever ad campaign, “Wholly Fruit,” that includes the brand’s first TV commercial, per details shared with Marketing Dive. Celebrity chef ...
Today, Welch’s Fruit Snacks launched its largest campaign in its 24-year history, portraying the renowned chef and notorious hot-head, Gordon Ramsay, as its first-ever CFO – “chief fruit officer,” ...
Many supposedly "healthy" fruit snacks aimed at children contain more sugar than sweets, says a campaign group. Action on Sugar looked at 94 products on UK sale, such as coated dried fruit, and found ...
A food and beverage company will be making a major ingredient change to one of its most beloved snacks. And the fix comes just ahead of this year’s back-to-school season. Welch’s Fruit Snacks, ...
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