Search engines win when it comes to the middle and bottom of the funnel. If information searches decline, the Google ...

Search behavior varies significantly based on the type of information required, and different platforms now dominate different types of queries. Preferences shift based on search intent, with ...

AI search adoption is highest among younger Americans and the vast majority still prefer classic search engines, new survey finds.

Google's Super Bowl 59 ad, produced in-house, tells the moving tale of a father's relationship with his daughter.

Havas Middle East's David Do Rosario explores the future of Google Search in light of evolving consumer behaviour and the ...

ChatGPT drove increased referral traffic to tech, software, education sites, shifting search habits from traditional engines.

When the search feature initially launched, it was only available to paying ChatGPT subscribers. In December of last year, ...

Although younger searchers prefer social platforms, Google is still king among millennials, gen X, and boomers.