Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. As someone who has spent decades in the digital marketing industry, I’ve witnessed the ...

When Raising Cane’s opened a new restaurant in Miami, it hired local influencers to hype it up. That included two of the city’s buzziest names — Hanna and Haley Cavinder, twins who rose to fame while ...

Recent ambiguity over a contentious disclaimer on the website of Yash Raj Films begs a larger question: How can a ...

The Mexican poet describes the chatbot learning process and defends its use to further develop and promote the language ...

For entrepreneurs, public relations crises can hit at any time. Here’s how to batten down the hatches, prepare for the worst and navigate your business to calmer waters. Strategic content creation and ...

Productivity software giant Atlassian is making its largest acquisition yet to add a developer productivity tool to its product suite. Atlassian announced Thursday it has agreed to acquire the ...

A conversation with MIT Sloan’s Elsbeth Johnson on letting go effectively. At every stage of leadership, it’s important to hand some tasks and even decisions off to team members to foster their ...