Alphabet says YouTube topped $10 billion in ad earnings, propelling Google's ad business to $61 billion in revenue. This ...

The tech exec sits down with The Drum’s US associate editor Kendra Barnett to dissect all things CTV innovation – from AI-powered advertising and interactive ad formats to political ...

Key Takeaways Outpace competitors by using AI ad generators to quickly create and deploy real-time marketing campaigns.

Deborah Golden, Chief Innovation Officer at Deloitte, provides the most important takeaways from CES 2025 for marketing executives.

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

By consistently coming up with new products and services, improving existing ones, and embracing new technologies wherever possible, businesses can maintain a competitive edge and become leaders in ...

Market competition, rapid technological advancements, and shifting consumer expectations are all key drivers of product innovation. To stay ahead of the curve, companies must embrace emerging ...

Plus, Heslip weighs in on why it’s important for the advertising and marketing community to participate in the annual tech show. Innovation Insider: NBCUniversal ad exec Josh Feldman on ...

Golf apparel, equipment, game-improvement gadgetry and cutting-edge technology from nearly 1,100 vendors — the most since ...