Sony’s high-end TVs could be entering a new phase as the electronics giant has announced plans to carve out its home entertainment business into a new joint venture with TCL. The two companies said ...

Sony has announced that it's spinning off its home entertainment electronics business into a joint venture with rival TV maker TCL. The two companies plan to sign agreements by March 2026 that would ...

The new joint venture will sell home audio products with Sony branding TCL will own the majority stake in the new joint venture The deal awaits regulatory approval ...

Sony is set to enter a partnership with the Chinese TV maker TCL, effectively handing over control of the Bravia television brand. In a joint announcement on Tuesday, the two tech giants revealed Sony ...

Sony Group is spinning off control of its home entertainment business, including the flagship Bravia television brand, to Chinese rival TCL Electronics, the latest Japanese company to cut exposure in ...

Sony and TCL said Tuesday they're entering into a joint venture to spin Sony's TV and audio home entertainment business into a new company, with TCL holding a controlling 51% stake. But it's not the ...

Sony and TCL said Tuesday they're entering into a joint venture to spin Sony's TV and audio home entertainment business into a new company, with TCL holding a controlling 51% stake. But it's not the ...

In a development that's no doubt going to send analysts and fans into a frenzy, Sony today announced that it's ceding majority control of its iconic Bravia TV and home entertainment business to ...

In a move that signals a major reshaping of the TV industry, Sony has agreed to spin off its home entertainment division, including its iconic Bravia TV brand, into a new joint venture with Chinese ...

Forbes contributors publish independent expert analyses and insights. A former tech executive covering AI, XR and The Metaverse for Forbes. At CES 2026, TCL presented artificial intelligence as the ...

As is customary at most Consumer Electronic Show (CES) events for a long while now, there is much ballyhooing on the latest TV technologies and product offerings. This year is no exception, and one of ...