Harkening back to the Star Wars pre-order cardboard days, Netflix is playing catch-up by making sales for KPop Demon Hunters ...

As tariffs squeeze margins and Barbie loses her shine, Mattel leans on Hot Wheels and Hollywood partnerships for momentum.

We will finally see official "KPop Demon Hunters" toys arrive in Spring 2026 after Netflix has struck a deal with Mattel and ...

Hasbro posted better-than-expected third-quarter results despite some disruptions to its retail business and offered some ...

'KPop Demon Hunters' is an animated movie, directed by Maggie Kang and Chris Appelhans, that was released on Netflix in June.

Netflix is teaming up with Mattel and Hasbro to turn its blockbuster animated film  "KPop Demon Hunters" into toys, deepening a consumer-goods push that could help diversify its revenue.

Forget LEGO or Barbie … this year’s most talked-about toy is a chicken-themed party game where players race to flap, cluck ...

Halloween is the perfect time to crack open the toy box of nightmares, so we’re revisiting the eerie and unsettling world of ...

With holiday shopping on the horizon, we spoke with analysts and toy brands to understand what American parents should expect ...

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From a first season of scrapped scripts and sparring producers to a hit crackling with chemistry: The cast and creator of ...