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As brands increasingly rely on generative AI to crank out low-cost marketing visuals, Apple recently went in the opposite direction. Featured Video The tech giant revealed that its new Apple TV intro ...

Apple's new TV streaming intro ditches digital effects for a tangible studio shoot. Using real glass, physical lighting, and cameras, the company created a visually striking, in-camera bumper. This ...

The all-new intro sequence for Apple TV was made with practical effects and shot in-camera, Ad Age reports. Rather than using digital techniques, the new sequence was made by shooting large glass ...

Critical Role Campaign 4 has finally released its official intro—and it’s a little different than anything we’ve seen before. This time, Critical Role Campaign 4 has opted for a very vibes-forward ...

Apple dropped the "plus" from its streaming service's name in October, because the company typically uses the plus sign for free services with paid versions, such as iCloud+. Now, the company has ...

Following the rebrand from Apple TV+ to Apple TV, the company has partnered with Finneas on a new intro sound and video. The brand new intro complements the streamlined name and will be used ...

Finneas and Apple teamed up for the new Apple TV intro video that will start airing before TV shows and movies. The video arrives alongside Apple rebranding Apple TV+ to just ‘Apple TV.’ Though the ...

“This is just the beginning,” says Apple about what appears to be its new Apple TV intro. Presumably, this will be what plays in the beginning of Apple TV movies and TV shows going forward. Apple ...

Apple has unveiled its vibrant new logo for Apple TV, which will be featured at the beginning of its shows and films. “This is just the beginning,” reads the caption of the video. In October, Apple ...