Cone-crazed customers have been lining up around the block since the Mister Softee shop debuted at 195 Carleton Avenue in ...

If you heard the Mister Softee ice cream jingle, you knew what came next. Kids of all ages would scramble to get money from ...

Ho and two friends introduced the first Mister Softee ice cream truck to Hong Kong in 1970 ... “When we were kids, we knew the ice cream van was coming when we heard its unique catchy music.

After nearly 70 years of roving around America, old-school mobile truck Mister ... Mister Softee respectfully revives a South Shore space that formerly housed Pam’s Ice Cream Shoppe, a fellow ...

Mister Softee has no tolerance for other ice cream trucks imitating its iconic design, cones and jingle, company officials ...

An "eyesore" bus in Queens was towed after neighbors complained about it for months. The owner of the bus explained why it was parked there in the first place. A long list of political standouts ...