Not long after, his "Bo Knows" campaign for Nike, once a loud voice on the advertising landscape, ended just as quietly. Before the 1995 season began, Jackson retired from pro sports. "God has his ...

and might be best known for pitching shoes for Nike. The sneaker giant's first commercial employing Jackson was aired during the 1989 MLB All-Star Game, titled "Cross-Training by Bo Jackson." ...

Bo Jackson, who starred in the NFL and Major League Baseball during the 1980s and 90s, was the featured speaker at Charleston Riverdogs 21st annual Hot Stove Banquet ...

Next: Access Our New, Shockingly Simple 'Alert System' Nike Inc. NKE has decided to return to Super Bowl advertising after a 27-year break, in an effort to revive its dwindling sales. What ...

At age 62, Bo knows forgiveness. Or at least compromise. Legendary dual-sport phenom Bo Jackson has abandoned ... be best known for pitching shoes for Nike.