Nonetheless, Nike’s team is betting the responsive qualities of the Pegasus Premium, and its full-length Air Zoom pocket, will be enough to entice runners seeking a little more oomph in their weekly ...

Poser is among those who say Nike needs to ramp up innovation. "There is not enough compelling new product offerings, and the old product has become stale," Poser wrote, pointing to Air Max ...

Nike's new CEO said that two months into the job ... leveraging deep athlete insights to accelerate innovation, design, product creation, and storytelling." Hill said Nike is focusing on five ...

Nike have officially unveiled the third edition of the ‘United’ pack, with an all-new lavender colourway for each silo. This ...

These 12 Key Cities will be Nike’s incubator for new products, allowing them to quickly cut out the losers and ramp up production on styles that have proven success. It is a smart strategy for ...

As a result, some of Nike's products were removed from third-party channels and started to be directly sold by Nike to remove steps in the supply chain. This strategy was initially successful ...

Nike has not responded to Insider's requests for comment. Patents don't always result in new products, but they give a decent map of a company's efforts. For Nike, the possibilities seem endless.