After more than 30 years of appearing in print ads, TV commercials, marketing materials and on the sides of MetLife's blimps at sports events, the company is showing the door to the "Peanuts" ...
After 31 years as MetLife’s mascot, Snoopy is off to the pound. Snoopy, Charlie Brown and the rest of the “Peanuts” gang are out at MetLife, which has launched its first major marketing overhaul since ...
After more than three decades and countless iconic ads, MetLife is pulling the plug on its partnership with Snoopy and the Peanuts gang. That means Snoopy will no longer pilot its blimps and the ...
After more than three decades of loyal service, Snoopy and the rest of the Peanuts gang are being laid off by MetLife (MET). The 149-year-old company is jettisoning the cartoon characters as it ...
This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. NEW YORK — You blockhead! MetLife will no ...
Snoopy will soon pilot the MetLife airship one last time. After 31 years, Snoopy, Charlie Brown, Linus, and their “Peanuts” friends have been booted from MetLife advertising. Earlier this year, the ...
NEW YORK -- You've got a new owner, Charlie Brown. Newspaper publisher E.W. Scripps Co. is selling licensing rights for Snoopy, Charlie Brown and the rest of the "Peanuts" gang to Iconix Brand Group ...
After three decades of selling insurance, Charlie Brown's dog and his Peanuts cohorts are hitting the unemployment line. MetLife announced Thursday that it's ending the longstanding association as it ...
Those are just a few of the heavy hitters touted by Iconix Brand Group (ICON), which partnered with the family of the late Peanuts creator Charles M. Schulz to buy the brand from two publishing houses ...
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