When you treat O2C like a real product, you can turn launches from nerve-wracking cutovers into predictable, repeatable ...

Certain assumptions about the temporal patterns of consumer adoption and repeat buying behavior are derived from the literature. By means of a simulation model the impact of these assumptions on the ...

The International Product Life Cycle Theory was authored by Raymond Vernon in the 1960s to explain the cycle that products go through when exposed to an international market. The cycle describes how a ...

A monthly overview of things you need to know as an architect or aspiring architect. Unlock the full InfoQ experience by logging in! Stay updated with your favorite authors and topics, engage with ...

The product life cycle presents a model for understanding changes in demand over a product's life. Grocery stores stock a wide variety of products, from perishable food to magazines, each of which can ...

We present a model describing the demand dynamics of two new products competing for a limited target market. The demand trajectories of the two products are driven by a market saturation effect and an ...

Casadesus-Masanell, Ramon. "Ford's Model-T: Pricing over the Product Life Cycle." Abante: Estudios en dirección de empresas 1, no. 2 (1998): 143–65.

In our modem society, all products and services are based on the use of energy and material resources. While the products and services of stone-age hunter-gatherers or a primitive village economy may ...

The theory of a product life cycle was first introduced in the 1950s to explain the expected life cycle of a typical product from design to obsolescence, a period divided into the phases of product ...

Life cycle models are not just a phenomenon of the life sciences. Industries experience a similar cycle of life. Just as a person is born, grows, matures, and eventually experiences decline and ...