Stop guessing what your customers value in your product or service. Use conjoint analysis to determine what features are most ...

Neurodesign applies neuroscience and psychology to packaging, influencing how consumers perceive and interact with products.

Berry will showcase products that combine innovative technology with endless branding possibilities, providing beauty brands ...

In today’s competitive market, customized aerosol packaging has become a powerful tool for brands to stand out and create ...

Packaging design has entered a new era, shaped by digital tools, smart technologies, and sustainability concerns.

However, the product’s use and performance over time, which connects this journey, sometimes get overlooked. Centering on ...

A sleek design with little detail and a few subtle colours can be an effective option. Practise various designs in different ways by changing the product. Think about how the packaging will impact ...

The infographic provides a look at the various elements of product packaging and how they influence consumers ... Color also heavily influences purchasing decisions, as does typography. Moreover, ...

Here are some of the most popular areas within this dynamic industry: RIT’s packaging science majors are dynamic and integrate engineering, creative design, and business to develop and design product ...

A product’s presentation speaks volumes before a single word is exchanged. The way an item is wrapped, the colors chosen, the ...

The potential impact of Trump’s tariffs could also adjust shipping routes or the actual method of transportation.