Despite its controversies, Roblox endures as one of the world’s biggest gaming platforms, with its recent developer-focused conference sharing its plans for the future. At the Roblox Developers ...

Forbes contributors publish independent expert analyses and insights. I cover luxury beauty, fashion and innovation from Paris and London. The e.l.f. UP! experience on Roblox is gamifying the ...

Traditional advertising often makes people feel like they’re missing something. Creators and the communities they build make people feel good. That’s why audiences spend more time in spaces ...

Nascar’s next-generation race car has been live on Roblox since Friday 5 November. It features in Jailbreak, a popular cops and robbers style virtual experience, free-to-play on the Roblox platform.

Roblox released it’s 2023 Digital Expression, Fashion & Beauty Trends report this week detailing its users interest in digital fashion, beauty and self-expression. The report shows that Gen Z is ...

E.l.f.’s first Roblox experience responds to a perceived entrepreneurial streak in Gen Z, seeking to imbue the cohort with the skills needed to succeed in a changing economy. The announcement ...

The top boss at video game firm Roblox earned a whopping $233 million in total compensation in 2021 – a nine-figure sum that ranked among the most lucrative paydays for any executive. Roblox CEO and ...

NASCAR’s Next Gen race car will hit the virtual streets for the first time on Roblox starting this Friday, Nov. 5. The new car will roar to life in Jailbreak, a highly popular cops and robbers-style ...

Roblox has reported its Q3 2021 earnings results with revenues slightly beating Wall Street's expectations. The company also posted a smaller loss than expected. It appears that shareholders are ...

Seeking to unlock the creativity and entrepreneurial ambitions of Gen Z consumers, E.l.f. Cosmetics has launched e.l.f. UP! on Roblox. As part of a highly personalized experience, users can create ...