AI chatbots can spit out convincing — if at times overconfident — natural language responses, but what if an AI could build custom virtual worlds based on a text description alone? Roblox is exploring ...

Roblox announced Monday that it’s launching the first iteration of its 3D model, dubbed “Cube,” to allow creators to create 3D objects using generative AI. The company also launched an open source ...

OAKLAND, Calif.--(BUSINESS WIRE)--e.l.f. Cosmetics and e.l.f. SKIN have launched a new one-of-a-kind experience, e.l.f. UP!, on Roblox, a global immersive platform for communication and connection.

E.l.f. Beauty will sell real-life makeup products that users can buy virtually on Roblox. The cosmetics company has drawn 12 million total visits on Roblox through its "e.l.f. UP!" program. In April, ...