AI is changing the nature of search and rewriting the rules for brands. It has spawned a cottage industry of AI search experts, though skeptics warn of overpromising. This story is one of a five-part ...

Forbes contributors publish independent expert analyses and insights. Aytekin Tank is the founder and CEO of Jotform. When I first started Jotform, I spent a lot of time on SEO. I learned how people ...

This holiday season, more shoppers are expected to use chatbots to figure out what to buy. ‘Tis the season for GEO. As people start relying on chatbots to discover new products, retailers are having ...

Certified SEO founder Damon Burton has acquired a new building in Layton, Utah, to support the expansion of the company’s training programs. The facility will enable Certified SEO to offer its first ...

Donald Trump's approval rating changing course with middle-class voters 'Irregular' armed guards aboard Russian shadow tankers alarm Nordic-Baltic governments After 79 years and 7 months, Chick-fil-A ...

No. SEO is dead. I can’t believe I still have to argue this. Although to be fair, usually the people bringing me the argument have the term “SEO” in their email or URL or job description. I get that.

Just as attackers have exploited search engine optimization (SEO) techniques to push phishing content in search engine results, expect to soon see them leverage AI-optimized content to influence the ...

As SEO continues to shift in the AI era, fine-tuning every aspect of your site for both users and search engines is more important than ever. URLs, the digital pathways to your content, remain a ...

If you said yes, then great! I’m happy for you. But if you, like the rest of us, wish there was a better way, there is! The key is to be more targeted and intentional about what and which pages we ...

This post was sponsored by Wix Studio. The opinions expressed in this article are the sponsor’s own. SEO courses seem to be everywhere. In that sense, they’ve become a dime a dozen. That’s generally ...