When it comes to persuasion, whether it’s convincing customers to buy a bottle of whiskey or changing hearts and minds in an ...

"I'm not aware of any measure you can make of the human brain where the male and female distributions don't overlap," ...

A new book explains how biases from sexism, homophobia, racism, and much more have tainted the science of animal behavior and ...

For centuries, people have believed that the full moon affects human behavior—but is there any scientific proof behind this claim? 🌕🤔 ...

A new special issue of Perspectives on Psychological Science explores the nature of “noise” in human behavior.

A cutting-edge humidity sensing system has been unveiled, capable of monitoring human behaviors in real-time through the ...

In a new study, researchers explored how artificial intelligence (AI) can enhance performance and trust in knowledge work environments. They found that when AI systems provided feedback in real-time, ...

When a behavior is so ... but the full spectrum of human kissing sets us apart from the rest of the animal kingdom. Marilyn Perkins is the content manager at Live Science. She is a science writer ...

Unseeable forces control human behavior and shape our ideas, beliefs, and assumptions. Invisibilia—Latin for invisible things—fuses narrative storytelling with science that will make you see ...